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Clubhouse: Is Audio The Future Of Social Media?

Clubhouse: Is Audio The Future Of Social Media?

Jun 03 2021

A long, loonnngggg time ago you would call your friends or romantic interests from the comically large home phone residing on your kitchen wall like a spider you hadn’t quite noticed yet.   Through this giant box of plastic, we would exchange verbal pleasantries with others while twirling the spiral phone cord around our fingers […]

How To: Run a Successful Competition on Social Media

How To: Run a Successful Competition on Social Media

May 19 2021

Chances are you’ve probably entered a competition or two on social media before. They’re a popular choice for brands wanting to grow their audience, engage with their followers or reward customers for their loyalty. At Milkbar, we’re big fans of using giveaways and competitions to help grow a brand, however there are a few things […]

Level Up: How Video Games Are Moving Into The Ad World

Level Up: How Video Games Are Moving Into The Ad World

Apr 16 2021

We all remember 2020 as the time that we did the right thing and stayed indoors so we could look after each other. Unintentionally, this caused a bit of a boom in video games, with many people turning to an interactive form of entertainment to keep engaged and connected to friends and family. An already […]

How To Use Pinterest As A Brand

How To Use Pinterest As A Brand

Apr 01 2021

Whether you’ve used it to source your aesthetic phone wallpaper, discover a delicious recipe or find some home décor inspiration, chances are you’ve dabbled in the wonderful world of Pinterest. What you might not know, however, is how you could be leveraging this platform to enhance your brand’s presence online. How so, you ask? Well, […]

TikTok Ads in 2021: What You Need To Know

TikTok Ads in 2021: What You Need To Know

Mar 04 2021

Oh, TikTok, the app filled with daggy dance trends, TMI storytimes and a plethora of catchy (yet normally explicit) tunes. Love it or hate it, it’s here to stay! And if you’re in the marketing field, chances are you’ll need to know the basics of TikTok ads sooner or later! The short-form video platform has […]

#Sponsored – How to work effectively (and legally) with Influencers

#Sponsored – How to work effectively (and legally) with Influencers

Oct 21 2020

If you’re a human with an Instagram account, you’ve most likely heard of social media influencers. Characterised by their large followings (and sometimes a blue tick), influencers have engaged audiences who are interested in them, their lives and the content they share. Whilst some influencers are TV stars, sportspeople or media personalities, a large percentage […]

4 Simple Tips For Handling A Community Management Crisis

4 Simple Tips For Handling A Community Management Crisis

Sep 07 2020

Social media is the quickest and easiest way for brands to reach out to their customers, and for customers to get in touch with their favourite brands and businesses. But what happens when things go wrong? We’ve seen how quickly thoughts and feelings of customers can change, and it’s important to know the best ways […]

Understanding & Building a Social Media Funnel

Understanding & Building a Social Media Funnel

Aug 24 2020

Whether your objection is getting a sale or driving people to dine in your restaurant, understanding and building a social media funnel is crucial for optimising your marketing strategy. If you are wondering what that is, a social media funnel is what we use to describe each step that a user takes in order to […]

How To Make YouTube Work For Your Business In 2020

How To Make YouTube Work For Your Business In 2020

Aug 06 2020

We’re no stranger to the fact that video, especially when done right, performs extremely well online. And we all know that YouTube is the largest video sharing platform – and it’s the second largest search engine, second only to Google!  Considering this, you’re probably wondering whether you should introduce YouTube into your content marketing plan. […]

How To Launch Your Business On Social Media In 2020

How To Launch Your Business On Social Media In 2020

Jul 23 2020

Launching a business can be tough. We know that you’ve got a lot to think about, and social media is only one of those elements. Don’t worry, because we’re here to help. Here is a list of 8 great tips to launch your business on social media in 2020 in no time! 1. What are […]