SOCIAL MEDIA MANAGEMENT
Feeling Sexy
Brief:
If you haven’t heard of Australia’s largest online fragrance and hair retailer, you have been missing out. We were first engaged by the eCommerce platform in 2019 and have since then taken care of the daily social grind for the brand.
This includes everything from social strategy, content creation, influencer outreach, community management and executing a sophisticated advertising buying and full funnel strategy.
- Translate the emotional power of fragrance into a visual medium
- Educate their customer through interesting content pillars
- Develop and nurture the customer buying journey on their path to purchase through targeted Facebook and Instagram ads
- Increase ROAS (Return on Ad Spend)
It has been our pleasure to watch the business grow from strength to strength, and see the constant influx of positive feedback from their very happy shoppers.
Results:
We are proud of the consistently strong performance our ad strategy has delivered for Feeling Sexy, not to mention the super engaged community their brand has.
We enjoy the challenge of having a high-performing ad account and are constantly striving to find ways to decrease that Cost Per Result and increase the bang for buck.
It’s a brand that their customers, our team members and the influencers we work with alike all enjoy getting behind, for the fantastic customer experience on offer and the amazing product range they carry. And obviously, it’s a fun brand name too.