SOCIAL MEDIA MANAGEMENT
Fancy Plants
Brief:
We love being Fancy Plants’ social media agency, and bringing their brand to life across Facebook and Instagram. We produce humorous, reactive ‘of the moment’ content utilising our full suite of creative skills from photography, high end and low-fi video content, digital design and copywriting. We manage their community, engage with influencers and help negotiate brand collaborations. We definitely consider ourselves an extension of the team (and we eat a lot of Silky Pots too).
- Create high quality content that engages their target audience
- Speak the Fancy Plants language
- Engage their customer in a two-way conversation
- Amplify through highly targeted paid ad buying
- Generate product sales – yum!
Over the past year we have been by their side as they launched here in the Australian market, took their brand to the UK (of which we also manage the international channels), created Instagram Story Filters, run collaborative giveaways and basically helped to paint the world pink and green.
Results:
As a much-loved fixture of the fridge section of the supermarket, we are proud of the work we produce for Fancy Plants and blow their competitors away when it comes to the engagement rate
Our content speaks directly with their target market, standing out in the market and taking consumers on a journey to the ‘plant side’. It really is good here.